BlackAnchor2020

Black Anchor /2020

Black Anchor, a Spanish brand known for its revolutionary trucker caps since 2017, collaborated with Chilling Studios for product, web, marketing, and graphic design, preserving its unique essence. The brand identity was revamped for a cosmopolitan appeal while retaining its trucker charm. With a social media-centric marketing strategy, Black Anchor gained national recognition, featuring in influential media and garnering celebrity endorsements.